I create digital experiences.

I’m a one-stop shop for beautiful, thoughtful, and inventive digital products.

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Hello!

I specialize in strategic design for small companies—I love exploring and optimizing every facet of a brand. With a proven knowledge of creative strategy grounded in user research, my role is to synthesize numerous objectives into cohesive, beautiful, and high-performing products. Learn more in my resume.

Outside of work, I spend a lot of time bookclubbing, backpacking, pinning improbable purchases, and playing with my pet bunny.

UX Design

Driven by user data.

UI Design

Form, meet function.

Front End

Squeaky-clean code.

Art Direction

Stylish and strategic.

1

Discovery

I meet with stakeholders and users, translating business objectives and user needs into workable criteria for the product.

2

User Research

Through a combination of user interviews and surveys to targeted groups, I reconcile multiple objectives into cohesive ideas.

3

Ideation / Wireframes

I whiteboard ideas with stakeholders, then translate them into wireframes and prototypes for internal review.

4

User Tests

By showing protoypes to users, I validate my ideas and decide which features will make it into the MVP (Minimum Viable Product).

5

Design / Development

I work with back-end developers to make the product function as expected, then finalize the design in front-end code.

6

Testing / Iteration

After the MVP launches, I develop a plan for CRO (conversion rate optimization) testing + a blueprint for future enhancements.

Projects

Praise

Let’s Talk!

Ring Me Up

Reach me at (360) 798-8358

Let’s Meet

Located in lovely Portland, OR

Drop Me a Line
hi@saraholsondesigns.com